As an online article author, you now have the additional responsibility of actually writing articles on online reputation management, also known as online reputation policing. These articles have to be completely written with accuracy and clarity. It wouldn’t just affect the article author but also the reader if they’re not correct. This post talks about how to actually make your articles truthful.
One of the first things I teach people in my business is that they should never write articles on online reputation management solely from their own point of view. They need to read other people’s thoughts and opinions as well. What this means is that you have to learn how to read other people’s writing and get their point of view across. The last thing you want to do is upset someone or cause them to lose a substantial amount of content over something that you’ve written.
To help get you started, I have been using online reviews as a resource for years and have found them very effective at giving me an idea of what people are thinking about my articles. This is a great way to find out what people’s issues are. For example, one thing I’ve noticed is that some people seem to be upset about a specific aspect of my content, such as a story I wrote about patient reviews. Others were quite pleased with the article. What I’ve found from reading these patient reviews is that some people are upset because they feel their experience wasn’t fully described or that information was lacking.
This can lead to them contacting me to express their opinion, which helps me improve the article. One of the things I do to address potential reader concerns is to search for the most popular social media review sites. These sites are usually weighted toward the most popular social media channels like Twitter, Facebook, and Google+. This gives me a good source of content to work with when addressing potential social media issues.
My goal with these articles is to share information that will help readers to better manage their online reputation. I also try to make my articles more informative humorous so they will entertain readers. The funny thing is that this works really well for me. When I make a funny review article, the search engines take note of it. This means that people who find my articles entertaining end up liking them, which leads to them visiting my website to read the rest of the article.
This is just one example of how you can use online reputation management to your advantage. If you aren’t familiar with it, there are many people who have found great success in using social media as a means for them to handle negative online reviews and complaints. If you’re skeptical about it, you can always read through some of the more successful stories and start your own in the near future. There are plenty of examples out there of people who have done just that. For me, I enjoy writing about this for my clients.
My next article in this series will be about how I’ve been using social media to build up a PR campaign in the Dallas Texas area. The reason why I chose this particular venue is because it has a lot to do with the type of people who live in the area. Unlike many of the other places we have reviewed in the past, the residents of Coral Gables tend to be on the younger side and are more tech savvy. I find that being able to tap into their demographic is very beneficial for my clients.
My goal with these latest efforts is to show clients that they don’t have to let their online reputation management efforts go to waste if they want to improve their bottom line. I will continue to write articles on this topic for as long as it takes. In the meantime, I hope that I have provided you with some new and exciting ideas for leveraging negative reviews to your advantage.